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Meet your consultant

"The mind is the strongest muscle in the body."- Dr. Ross

Dr. Jenna Ross, LPC, CMPC is an Arizona-based Licensed Professional Counselor and Certified Mental Performance Consultant, specializing in mental health counseling, trauma-informed therapy, and mental performance coaching for high achievers, athletes, veterans, first responders, executives, and individuals navigating high-stress life transitions.

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A proud mother of two, Arizona native, and Owner & Founder of Renew Performance, Dr. Ross brings a unique blend of clinical expertise, military leadership, and performance psychology to her work. As a 13-year U.S. Army National Guard veteran and the first female infantry soldier in the Arizona Guard, she understands firsthand the demands of resilience, pressure, identity, and high-performance environments.

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Dr. Ross provides individual mental health counseling (AZ only) and mental performance coaching (worldwide), helping clients overcome anxiety, depression, trauma, stress, burnout, grief, perfectionism, confidence challenges, and life transitions, while also optimizing focus, resilience, emotional regulation, and overall performance. Her approach is holistic, trauma-informed, person-centered, and evidence-based, integrating clinical mental health counseling with performance psychology to support both healing and growth.

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She is a Certified Integrative Mental Health Provider and Adjunct Psychology Faculty member at Grand Canyon University, where she contributes to the education and development of future professionals in psychology and mental health.

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With a lifelong passion for performance and wellness, Dr. Ross is also an IFBB professional bodybuilder and former competitive athlete in basketball, track, and rugby. Her path into performance psychology began during her time at the U.S. Drill Sergeant Academy, where she graduated in the top 10% of her class—an experience that sparked her passion for helping others strengthen mindset, resilience, and human performance.

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Dr. Ross holds a Doctorate in Sport and Performance Psychology with a specialization in Clinical Mental Health Counseling, along with two master’s degrees in related disciplines from the University of Western States. Her work is grounded in the belief that true transformation happens when we address both mental health and mental performance, helping clients build sustainable confidence, emotional freedom, resilience, and a renewed sense of purpose.

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MISSION STATEMENT
Dr. Ross's mission is to help performers (athlete or non-athlete), both individuals, and groups/teams achieve greater results more consistently through performance consulting. Many of the same concepts to optimize performance can apply to daily living as well. When we renew our mindset about how we perceive life and its' challenges, we can become unstoppable. Truly, because your mindset is your greatest asset. The mind is the strongest muscle in the body. 
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SPECIALTY AREAS
Motivation, Mental Toughness & Resilience, Focus, Confidence, Performance Anxiety, Goal Setting, Overcoming Performance Setbacks, Stress Management, Burnout Prevention, Interpersonal Relationships and Team dynamics, Communication, Leadership, Transitional Phases, Athlete and Core Identity, Environmental Optimization, and Female Athlete/Female Team Development. For athletes or non-athletes including and not limited to business executives and tactical populations. ​

Qualifications

  • Certified Mental Performance Consultant®, Association for Applied Sport Psychology (CMPC)

  • Certified Integrative Mental Health Provider (CIMHP)

  • Licensed Professional Counselor (LPC)

  • EdD in Sport and Performance Psychology, specializing in Clinical Mental Health Counseling

  • MS Clinical Mental Health Counseling

  • MS Sport & Performance Psychology

  • Professional Member of the Association for Applied Sport Psychology

  • Certified Sports Nutrition, ASFA

  • Specialized Training: Shame-Informed, Integrative, and EMDR

Contact 
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